Media Index

1) Introduction to Media: 10 questions
2) Media consumption audit
3) Language: Reading an image - advert analyses
4) Reception theory
5) Semiotics: icons, indexes and symbols
6) Genre: Factsheets and genre study questions
7) Narrative: Factsheet questions
8) Audience: classification - psychographics presentation notes
9) October assessment learner response
10) Audience theory 1 - Hypodermic needle/Two-step flow/U&G
11) Audience theory 2 - Bandura and Cohen - moral panic
12) Audience theory: Media Effects factsheet
13) Industries: Ownership and Control
14) Industries: Hesmondhalgh - The Cultural Industries
15) Industries: Public Service Broadcasting
16) Industries: Regulation

17) Industries: Brand Values and Lines of Appeal